Creator partnerships
The right creators, matched to brands they can speak about with genuine credibility.
Football-led creator agency
Creators United is a football-first talent and creator partnerships agency. We create authentic commercial opportunities for the people shaping the conversation around the game.
Who we are
We work with creators who have earned their community's trust—and brands that want to be part of the culture, not interrupt it.
Built in football, Creators United brings together talent management, creative thinking and commercial know-how to make partnerships land properly.
Meet who we representWhat we do
From a single creator brief to a full campaign, we make every opportunity feel relevant to the talent, the brand and the audience.
The right creators, matched to brands they can speak about with genuine credibility.
Bringing energy, knowledge and an audience to live football and culture moments.
Putting the right talent in the room, on stage, on screen and in front of the right fans.
Smart campaign thinking, from the opening brief through to content and delivery.
Long-term representation built around great opportunities and sustainable growth.

Our point of view
It's where our strongest relationships and sharpest insight sit. As Creators United grows, that same approach will carry into sport, entertainment and the next generation of culture-shaping creators.
Explore who we representHave an idea?